Our widget is best placed in first sight for the consumer. Our reason is simple: Consumer engage with it a lot. And we have proven it over several shops and several locations. Further, we conducted an A/B test to determine the engagement rate and the impact on buying behaviour. Let us show you the common locations for the widget.
The Scrolling Eye Catcher
If your store has a sidebar scrolling while a user goes along the page you can place the widget in there. The benefit is, that users typically do not have to scroll below a lot of content or images to see the widget. And recurring visitors are seeking often then for products with specific bagdes.
Outside of Tabs or Accordions
If you use accordions or tabs to provide content without having the user to force to scroll, we recommend placing it not inside one of those. One reason is, that content in those tabs or accordions is loaded during the initial load of the page. If that happens, we also have to already get information of the widget, which adds as towards your impression count. However, the widget was not really visible to your consumer.
In case you have multiple badges, you preferrably want to show all on first glance to the consumer. In that case, usually the place just below the product images is a good one. It's high enough be be immediatly seen, yet provide often 60% or more width of the page, since it takes the same width as the product images container.